Guest Post: Laura Besley on Launching in Lockdown

Covid-19 has changed all our lives. Book launches have not been possible in the traditional way. This is the writer Laura Besley’s experience:

We thought we’d timed it to perfection; my debut flash fiction collection, The Almost Mothers, would launch on Saturday 21st March at the States of Independence festival in Leicester, conveniently one day before Mother’s Day in the UK. Best laid plans, however, were not to be. The festival was cancelled, along with all other scheduled events due to UK lockdown which was enforced from 23rd March. Now what?

When I first heard that the festival was cancelled I was disappointed, obviously, but it was overshadowed somewhat by the excitement of holding an actual copy of my book in my hands. In lots of ways, I’ve been lucky. Getting The Almost Mothers published has been quick in “book years”. About half of the pieces were written in 2018 during #FlashNaNo (write a piece of flash fiction every day for the month of November). I realised early on that the pieces were all relating to the theme of motherhood. In December I polished them and put them, along with some older pieces, into a collection, which I submitted to a competition and was overjoyed when it long listed.

In April 2019 I saw a call for submissions from Dahlia Books (run by editor/publisher Farhana Shaikh). I sent a DM and I got a full manuscript request. Over the moon, I sent it in. By July I was losing hope, so checked the website and read that Farhana doesn’t read new manuscripts over the summer, so decided to leave it another couple of months. In September she sent an email asking to meet and after chatting about it, she offered me a contract. We decided early on that we wanted to launch in March to tie in with the festival and Mother’s Day, which would be quite tight, but we both thought it was the right thing to do.

Fast forward to March 2020 and after a lot of hard work, my book was ready. I met Farhana to pick up my copies and sign the pre-ordered copies, my hand trembling a little as I triple-checked how to spell people’s names. (Aside: I had conveniently heard in the Honest Authors podcast that week not to sign books with the same signature as on your bank card. Good point.) I have to admit I was a little relieved at not having to do a public reading and answer questions on a panel. As with all silver linings, though, there was a big black cloud: how would we get my book to sell now?

I don’t think anyone knew in March just how hard lockdown would be (in fact, continues to be) and how hard book sales, especially those of independent booksellers and publishers, would be hit. Again, I feel very lucky. People have bought my books. To be honest, I sometimes wonder whether more people have bought my book because of lockdown. Generally people are reading more, but above that there seems to be a genuine shift to support small(er) businesses and therefore indie presses. Amongst authors, especially the ones I’m friends with on Twitter, there is a huge amount of support for which I’m extremely grateful. I’ve also made a lot of new connections recently and again that could be because of the current situation. It’s hard to say. What I can say is that when someone contacts you to tell you they’ve bought your book, or read it, or even loved it, that totally makes my day.

Laura Besley writes short fiction in the precious moments that her children are asleep. Her fiction has appeared online, as well as in print and in various anthologies. Her flash fiction collection, The Almost Mothers, was published in March 2020. She tweets @laurabesley

Laura Besley
Laura’s book is available from http://dahlia-books.kong365.com/en-gb/collections/our-books/products/the-almost-mothers

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